Privacy Policy

Effective Date: January 1, 2026

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At OnCall Plumbing, we respect your privacy and are committed to protecting the personal information you share with us.

This Privacy Policy explains how OnCall Plumbing ("we," "us," or "our") collects, uses, stores, and shares information when you visit our website, request plumbing services, contact our business, or interact with our online advertisements.

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It also explains how we use cookies, website analytics, advertising technologies, and remarketing services.

By using our website, you acknowledge the practices described in this Privacy Policy. Where applicable law requires consent, we will request that consent separately.

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1. Information We Collect

We may collect information directly from you when you contact us, submit a form, request an estimate, schedule an appointment, or communicate with our business.

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This information may include:

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• Your name

• Email address

• Telephone number

• Residential or business address

• Information about requested plumbing services

• Appointment and scheduling information

• Communications with our business

• Other information you voluntarily provide

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We may also automatically collect certain information when you visit our website.

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This may include:

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• IP address

• Browser type and version

• Device type

• Operating system

• Pages visited

• Time spent on our website

• Referring websites

• Approximate geographic location

• Interactions with website features

• Advertising identifiers

• Cookie identifiers

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Some of this information may be considered personal information under applicable privacy laws.

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2. How We Use Your Information

OnCall Plumbing may use collected information to:

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• Respond to inquiries and service requests

• Schedule plumbing appointments

• Provide estimates and requested services

• Communicate about appointments and service updates

• Improve our website and customer experience

• Analyze website traffic and visitor behavior

• Measure advertising performance

• Understand which marketing campaigns generate inquiries

• Display relevant advertisements

• Conduct remarketing and retargeting campaigns

• Maintain website security

• Comply with applicable legal requirements

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We use personal information only for legitimate business purposes and as otherwise permitted by applicable law.

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3. Cookies and Website Tracking Technologies

Our website may use cookies, tracking pixels, tags, scripts, and similar technologies.

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These technologies help us understand how visitors interact with our website, measure advertising effectiveness, and provide relevant marketing messages.

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Depending on the technologies enabled, information collected may include browsing activity, page views, interactions, device information, and advertising identifiers.

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Types of Cookies

Essential Cookies

These cookies support basic website functionality, security, and other necessary operations.

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Analytics Cookies

These cookies help us understand website traffic, visitor interactions, and overall website performance.

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Advertising Cookies

These cookies may help advertising platforms measure conversions, create advertising audiences, and display relevant advertisements.

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Functional Cookies

These cookies may support website features such as forms, scheduling tools, and customer communication services.

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Where required by applicable law, we obtain consent before activating nonessential tracking technologies.

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Visitors may be able to manage their cookie preferences through our website's consent-management tools and their browser settings.

 

4. Google Analytics

Our website may use Google Analytics, a website analytics service provided by Google.

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Google Analytics helps us understand how visitors find and interact with our website.

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Information collected may include:

• Pages viewed

• Website interactions

• Session duration

• Device and browser information

• Approximate location

• Traffic sources

• Website conversions

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Google Analytics may use cookies and other technologies to collect information about website activity.

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We use this information to evaluate website performance and improve our services.

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For additional information about Google's privacy practices, visit:

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Google Privacy Policy

 

5. Google Ads and Conversion Tracking

OnCall Plumbing may use Google Ads to advertise our plumbing services.

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Our website may contain Google Ads tracking technologies that help us measure the effectiveness of our advertisements.

These technologies may collect information about interactions with our website after someone clicks or views an advertisement.

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For example, conversion tracking may help us determine whether an advertisement resulted in:

• A website visit

• A submitted contact form

• A requested estimate

• A telephone call

• An appointment request

• Another relevant customer interaction

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This information helps us understand advertising performance and improve our marketing campaigns.

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Google may process information collected through its advertising technologies in accordance with its privacy policies.

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6. Remarketing and Retargeting Advertising

OnCall Plumbing may use remarketing and retargeting advertising to display relevant advertisements to individuals who previously visited our website or interacted with our business.

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For example, someone who visits our website to learn about drain cleaning, water heater repair, or emergency plumbing may later see an advertisement for OnCall Plumbing while browsing another website or using an advertising platform.

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We may use advertising services such as:

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• Google Ads Remarketing

• Google Display Network

• YouTube advertising

• Meta advertising, including Facebook and Instagram

• Other advertising platforms, when implemented

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These platforms may use cookies, pixels, advertising identifiers, and similar technologies to recognize prior website interactions and determine advertising eligibility.

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How Remarketing Works

When you visit our website, participating advertising platforms may collect information about your browsing activity.

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Depending on your privacy settings, consent choices, and applicable law, this information may be used to:

• Create advertising audiences

• Display advertisements for our plumbing services

• Measure advertisement effectiveness

• Limit how frequently advertisements appear

• Improve the relevance of our advertising campaigns

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We do not intentionally provide sensitive personal information to advertising platforms for remarketing purposes.

We also do not intentionally include personal information such as names, email addresses, or telephone numbers in website URLs or advertising tracking parameters.

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Your Advertising Choices

You can manage certain personalized advertising preferences through the following services:

Google Advertising Preferences

Google My Ad Center

Facebook and Instagram Advertising Preferences

Meta Accounts Center

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You may also adjust your browser's cookie settings or use available privacy controls on our website.

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Disabling personalized advertising does not necessarily prevent you from seeing advertisements. Instead, advertisements may be less relevant to your interests.

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7. Third-Party Advertising Pixels and Tracking Scripts

Our website may use tracking technologies provided by third-party advertising and analytics companies.

Depending on the services enabled, these may include:

• Google Analytics

• Google Ads

• Google Tag Manager

• Meta Pixel

• Other advertising or analytics platforms

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These technologies may transmit information about website activity to their respective providers.

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Information transmitted may include:

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• IP addresses

• Device and browser information

• Page URLs

• Website interaction events

• Cookie identifiers

• Advertising identifiers

• Conversion events

Third-party providers may process information according to their own privacy policies.

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We do not authorize third-party advertising providers to collect information beyond the purposes permitted by our agreements, configurations, and applicable law.

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We periodically review the tracking technologies used on our website and may remove technologies that are no longer necessary.

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8. Telephone Calls and Call Tracking

When you call OnCall Plumbing, we may collect information associated with your inquiry.

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This may include your telephone number, call date, call duration, and information you voluntarily provide during the conversation.

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We may use third-party call-tracking services to measure telephone inquiries generated by our website and advertisements.

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These services may use temporary forwarding numbers to identify the advertising source associated with a telephone call.

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Call recording: If calls are recorded, OnCall Plumbing will provide any notices and obtain any consent required by applicable law.

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Call information may be used to respond to service requests, improve customer service, and evaluate marketing performance.

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9. Website Forms and Appointment Requests

When you submit a contact form, request an estimate, or schedule plumbing services, we collect the information necessary to respond to your request.

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Information submitted through website forms may be processed by third-party website hosting, scheduling, customer relationship management, or communication providers.

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We use submitted information to contact you regarding your inquiry and provide requested services.

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Submitting a service inquiry does not automatically authorize unrelated promotional text messages.

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Where required, we obtain separate consent before sending marketing communications.

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10. Sharing Information With Third Parties

We may share information with trusted service providers that assist with our business operations.

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These may include:

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• Website hosting providers

• Advertising and marketing service providers

• Analytics providers

• Scheduling and appointment platforms

• Customer relationship management systems

• Payment processing companies

• Communication and call-tracking providers

• Professional advisers

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These providers may process information on our behalf or, in some circumstances, for their own disclosed purposes.

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We may also disclose information when legally required, to protect our rights, or in connection with a business transaction.

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We do not sell customer contact lists to unrelated businesses for their independent marketing purposes.

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However, certain disclosures involving advertising cookies and tracking technologies may qualify as a "sale," "sharing," or targeted advertising under applicable state privacy laws, even when no money is exchanged.

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Where applicable, we provide legally required choices concerning these activities.

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11. Your Privacy Choices and Rights

Depending on your state of residence and applicable law, you may have rights regarding your personal information.

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These may include the right to:

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• Request access to certain personal information

• Request correction of inaccurate information

• Request deletion of eligible personal information

• Opt out of certain targeted advertising

• Opt out of certain sales or sharing of personal information

• Withdraw consent where processing relies on consent

• Appeal certain privacy-request decisions

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These rights are subject to applicable legal requirements, exceptions, and eligibility rules.

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To submit a privacy-related request, contact us using the information provided below.

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We may need to verify your identity before processing certain requests.

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We will not unlawfully discriminate against individuals for exercising applicable privacy rights.

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Targeted Advertising Opt-Out

Where required by applicable law, visitors may opt out of the use of their personal information for targeted advertising.

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If our website provides a Your Privacy Choices or Do Not Sell or Share My Personal Information link, visitors may use that option to manage applicable preferences.

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We will also honor legally required browser-based opt-out preference signals where applicable.

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12. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, and misuse.

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However, no method of transmitting or storing information electronically is completely secure.

We cannot guarantee absolute security.

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13. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including:

• Providing requested services

• Maintaining business records

• Responding to customer inquiries

• Resolving disputes

• Meeting legal obligations

• Measuring advertising performance

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Retention periods may vary depending on the type of information, applicable legal requirements, and the systems used.

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When information is no longer reasonably necessary, we take appropriate steps to delete, deidentify, or securely dispose of it.

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14. Children's Privacy

Our website is intended for individuals seeking plumbing services and is not directed toward children under the age of 13.

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We do not knowingly collect personal information from children under 13.

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If we become aware that we have collected such information without appropriate authorization, we will take reasonable steps to delete it.

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15. External Websites

Our website may contain links to third-party websites.

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We are not responsible for the privacy practices, security, or content of websites operated by other organizations.

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We encourage visitors to review the privacy policies of any third-party websites they visit.

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16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, website technologies, legal requirements, or advertising services.

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When changes are made, we will update the effective date at the top of this page.

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We encourage visitors to review this page periodically.

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17. Contact OnCall Plumbing

If you have questions about this Privacy Policy or would like to submit a privacy-related request, please contact:

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OnCall Plumbing

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Liberty Hill Office:
247 Clear Fork Loop
Liberty Hill, TX 78642

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Austin Office:
7010 W Highway 71, Suite 143, Unit 150
Austin, TX 78735-8332

Phone: (512) 288-1564

Email: oncallplumbingatx@gmail.com

Website: OnCall Plumbing